Sanjeev Verma appointed as new Head of Corporate Communications and Branding

Hyderabad, February 3, 2010: Dr. Reddy’s has announced the appointment of Sanjeev Verma as the new head for corporate communications and branding. With experience of more than 20 years, Sanjeev will be responsible for the development and implementation of Dr. Reddy’s communication and brand strategy, including media relations and internal communications.

Sanjeev has earlier worked with organizations such as Moser Baer, Max New York Life and Dell. As a journalist, he has been a writer and broadcaster for several publications and electronic media channels.

He can be reached at sanjeevv@drreddys.com or on +91 40 23739661.

About Dr Reddy’s

Established in 1984, Dr. Reddy’s Laboratories (NYSE: RDY) is an emerging global pharmaceutical company. We fulfill our purpose of providing affordable and innovative medicines through three core businesses: Pharmaceutical Services and Active Ingredients, Global Generics and Proprietary Products. Our products are marketed globally, with a focus on India, US, UK, Germany and Russia& CIS.

www.drreddys.com

Note: This press release is intended for business journalists and analysts/investors.

For more information please contact:

Media:
M Mythili at mythilim@drreddys.com / +91-40-66511620
S Rajan at rajans@drreddys.com / +91-40-66511725